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Q1 2026
Foundation
Completed
- Product concept finalised
- Brand identity & design language established
- Website v1 launched (gogogrow.de)
- Competitive analysis
→
Q2 2026
Validation & Discovery
In Progress
- Customer discovery — 20+ interviews
- Fully functional prototype assembled
- Waitlist growth to 100+
- GmbH legal formation
3
Q3 2026
Prototype v1
Planned
- First grow trial cycles completed
- App development partner contracted
- CE pre-check engagement
- Supply chain contracts signed
4
Q4 2026
Prototype v2 & App MVP
Planned
- Prototype v2 refinement
- App MVP — alerts, diagnostics, basic controls
- CE certification submission
- 500+ waitlist target
- GTM plan finalised for Founder Edition
5
Q1 2027
Zero Series (Beta)
Planned
- 10 units shipped to beta users & micro-influencers
- GrowClub alpha access
- CE certification received
6
Q2–Q3 2027
Founder Edition Launch
Planned
- First 100 Founder Edition units ship to waitlist members
- Full app launch (iOS + Android)
- GrowClub subscription platform goes live
- Germany market launch — then Netherlands, Austria, France
